Contact:
Liz Goodgold
858-550-7000
Liz@redfirebranding.com
SAN DIEGO, CA. May 17, 2010 – As fans wait with bated breath for what happens next to the beloved quartet of Sex and the City on May 27, one thing is certain: these characters have moved beyond characters into brands.
Liz Goodgold shows entrepreneurs, executives, and employees exactly how to brand like celebrities in order to get hired, promoted, or keep their customers loyal in her just-published book, Red Fire Branding: How to Create a Hot Personal Brand to Have Customers for Life!
Using examples from Beyoncé to Bono, Martha Stewart to Steve Jobs, and Donald Trump to Shania Twain, Red Fire unveils the super hot secrets and blistering business concepts that have brought success to not only Carrie, Miranda, Samantha, and Charlottes, but also to athletes, authors, consultants, newsmakers and even chefs!
“People must remember you in order to do business with you,” Liz explains. “By using color, dress, gestures, attitude, and even vocabulary, everyone can build a brand,” she says.
About Liz Goodgold: Speaker, Author, and Branding Guru
A frequent guest on TV and radio, Liz Goodgold draws from her dynamic
work with corporate giants such as Macmillan Publishing, Times Mirror,
and Quaker Oats as well as her experience as a consultant, coach for small businesses, and motivational speaker. She also is the author of DUH! MARKETING: 99 Monstrous Missteps You Can Use to Learn, Laugh, and Grow Your Business, a
humorous jaunt through the advertising and marketing jungle.
To interview Liz Goodgold, download the first chapter for free, or more information, please visit www.redfirebranding.com or call 858-550-7000.
Book Specifications:
Title: Red Fire Branding: How to Create a Hot Personal Brand to Have Customers for Life!
Author: Liz Goodgold
ISBN: 978-1-60005-173-9
Publication Date: April 2010
Price: $39.99
Pages: 236
Category: Non-Fiction, Business
Trim: 8 ½” x 5 ½”
Format: Hardcover
Publisher: Happy About; http://www.happyabout.com/redfirebranding.php |
